Hyderabad startup promotes pheromone-based pest management for Indian farmers
Agri Phero Solutionz, a Hyderabad-based agricultural startup, promotes pheromone-based traps and pest-monitori...
New Delhi: Agriculture Minister Shivraj Singh Chouhan is set to launch the nationwide Khet Bachao Abhiyan–Rabi 2026 from Karnal, Haryana, on October 22. The campaign will run until November 30, with a focus on improving soil health, promoting balanced fertiliser use and encouraging sustainable farming practices. The initiative by the Ministry of Agriculture and Farmers’ Welfare aims to help farmers make more informed decisions about agricultural inputs, based on soil testing and local farming conditions. It will also promote efficient use of resources, natural farming and better management of crop residues. A key focus of the campaign will be crop diversification through pulses, oilseeds and horticulture. Farmers will also be encouraged to cultivate fields left fallow after paddy harvesting, improving land utilisation and creating opportunities for additional crop production during the Rabi season. The campaign will promote the use of organic and bio-based agricultural products, supported by farmer awareness programmes, training sessions and field demonstrations. Soil and water conservation, along with cost-effective farming practices, will also form part of the outreach. Activities will be organised at state, district, block and Gram Panchayat levels through farmers’ conferences, Kisan Chaupals and training programmes. Agriculture departments, Krishi Vigyan Kendras (KVKs), Indian Council of...
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